GetReal Security
A deepfake-forensics company co-founded by UC Berkeley researcher Hany Farid, offering API-based detection to screen AI-generated fraud and impersonation.
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GetReal Security (formerly GetReal Labs) provides a forensic analysis platform—available as a web dashboard, API, and integration layer—to detect AI-generated deepfakes, impersonation, and manipulated media. Its toolset includes a threat-exposure dashboard, an “Inspect” tool aimed at protecting executives from being impersonated, a “Protect” tool for screening incoming media, and a “Respond” workflow that brings in human analysts for deeper review.
Co-founded by UC Berkeley professor Hany Farid, a leading academic researcher in digital image forensics, and Ted Schlein of Ballistic Ventures, the company emerged from stealth in June 2024 after being incubated inside Ballistic Ventures since 2022. It raised a $7 million seed round and a $17.5 million Series A in March 2025, led by Forgepoint Capital with participation from strategic investors including Cisco Investments, Capital One Ventures, and In-Q-Tel—a notable signal of enterprise and government interest, though specific customer names remain largely undisclosed.
Innovation Matrix Assessment
Shipped a forensics-as-a-service platform (dashboard, API, and integrations) within about nine months of its Series A, built on a decade of the co-founder's academic forensics research.
Directly addresses executive-impersonation and media-authentication fraud, a fast-growing and costly attack vector for finance and communications teams.
Strategic backing from Cisco Investments, Capital One Ventures, and In-Q-Tel alongside Forgepoint's lead signals credible enterprise and government interest, though specific customer names are undisclosed.
Deepfake forensics is a necessary, still-nascent category with multiple well-funded competitors (Reality Defender, Resemble AI, Pindrop); GetReal's academic pedigree differentiates it but doesn't yet define the category.
TechCrunch reported 'an impressive client list' without naming specific customers; no independent benchmark results were found.
As generative AI content quality improves, demand for authentication and forensics tooling will keep growing across years, not shrink.
Why CISOs Should Care
Gives CISOs and comms teams a way to verify whether executive video, audio, or images are real before acting on them or before they spread.
What Makes It Different
Built on a decade of academic digital-forensics research rather than a purely commercial detection model, with a workflow that combines automated screening and human analyst review.
The Matrix Verdict
62/100 — INCREMENTAL INNOVATOR
GetReal Security is an Incremental Innovator: strong scientific pedigree and credible strategic investor backing, offset by unverified customer claims and a crowded deepfake-detection field.
Editorial Note: Claims vs. Verified Findings
Funding and investor list are independently reported by TechCrunch; the 'impressive client list' claim is from press coverage without named customers, and detection-accuracy figures are not independently audited.
Sources
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