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Odaseva

A San Francisco data-protection vendor offering five-layer encryption and purpose-built backup for Salesforce, serving Fortune 500-scale customers since 2012.

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67/100Incremental Innovator

Overview

Odaseva, founded in 2012 and headquartered in San Francisco, gives enterprises running Salesforce a dedicated data protection, backup, encryption, and compliance layer purpose-built for the Salesforce platform — addressing risks that generic, platform-agnostic backup tools miss. Its five-layer encryption model and Salesforce-specific recovery point/recovery time objectives reflect deep, native specialization rather than a general SaaS backup tool retrofitted to fit Salesforce.

Odaseva has raised through a Series C with strong institutional funding and reports credible Fortune 500-scale customers. It’s a long-tenured specialist operating in a durable but narrow platform-specific niche: enterprises with heavy Salesforce dependence get a purpose-built solution, while those without it have limited use for the product.

Innovation Matrix Assessment

Innovation Velocity 6/10

Five-layer encryption and Salesforce-native automated data protection is a differentiated specialization within SaaS data protection.

Operational Value 8/10

Over a decade of operating history since 2012, securing data for Global Fortune 500 customers running Salesforce at scale.

Market Momentum 7/10

Over $90M total raised, including a $54M Series C in 2024 led by Silver Lake Waterman.

Category Disruption 5/10

A specialized, incremental improvement on SaaS backup and data protection rather than a category-transforming approach.

Real-World Efficacy 6/10

Fortune 500-scale usage is credible evidence of efficacy, though specific statistics are vendor-reported.

Enduring Relevance 8/10

Salesforce/SaaS data protection and backup is a durable, growing need as enterprises deepen reliance on SaaS platforms.

Why CISOs Should Care

Odaseva gives enterprises running Salesforce a dedicated data protection, backup, encryption, and compliance layer purpose-built for the Salesforce platform, addressing risk that generic backup tools miss.

What Makes It Different

Deep, Salesforce-native specialization (five-layer encryption, RPO/RTO for Salesforce data specifically) rather than a generic SaaS backup tool retrofitted to Salesforce.

The Matrix Verdict

67/100 — INCREMENTAL INNOVATOR

A long-tenured, Salesforce-specialized data protection vendor with strong institutional funding and credible Fortune 500-scale customer claims, operating in a durable but narrow platform-specific niche.

Editorial Note: Claims vs. Verified Findings

The '100 million+ users secured' figure is self-reported by the company.

Sources